Chick-fil-A is a fast food restaurant that is known and loved for many reasons – like their iconic Chick-fil-A sauce and customer service.
The ask: Identify KPIs and business objectives that can be measured and quantified through a brand analytics dashboard for Chick-fil-A.
Conducted a brand audit
Completed industry research
Identified dashboard metrics and appropriate visuals
Designed final presentation deck
meet the team:
Emilee Lampert, Alexandria Reid, Angel Song